Like most industries, the insurance employment market faces a talent shortage. The unemployment rate is low and in order to win the best talent out there you need to have a talent winning strategy. When you create the right hiring strategy, you will greatly increase your odds to win the best talent for your business. Here’s how.
Be in the Market
be in the market means that you have to be actively working to attract the right people. Pay attention to hiring trends, understand the strengths, weaknesses, and talent strategies of your competition, take the time to understand what young professionals care about; what will make them select your opportunity over another. Fully immerse yourself in your employment market, so you’ll know how to position your company to stand out.
Build an Attraction-based Brand
If you want to win the best talent during a talent shortage, you need to have a brand that connects with people. The first step is to create a brand voice that has a clear message and tone. You want candidates to hear your story and y choose to work for your company because of it. You need to articulate your company’s culture and show potential employees that you share their work goals and personal values.
Reach Out and Know Them
Empathy is an important part of any recruitment strategy. Remember what it felt like when you were job hunting? How did you want prospective employers to treat you? That’s how you should treat the people you want to attract. Do your homework, know what they value and what their immediate and long-term goals are, both personally and professionally. Approach them in an authentic way that illustrates your commitment to help them achieve these objectives. Show them how you and your company will be the work place that will allow them to grow and to learn.
Have a Talent Bench
Your talent bench is an intentional collection of pre-identified and talented people you want to join your team. These people should be on your radar early on – you should take an interest in their careers, offer yourself as a mentor – offer advice and resources. When the right opportunity comes up – it’s a simple call to them to ask them to join your team. Having a strong bench of like-minded professionals to draw from provides long term dividends in terms of building an intentional team of great people who can achieve at a significantly higher level
When you do this year over year, the pain of a talent shortage is not as great, and can actually help you to attract the best talent because you will have a reputation for being the place to go and for having developed a team everyone wants to join.
Are you looking for top talent in insurance, accounting or banking?
Contact us to learn more about how we can streamline your hiring process and get you the talent you need to succeed. Our focus on developing strong relationships and long-term partnerships in our specialized practice areas is the advantage that keeps our clients in the top positions as industry leaders.
Are you a professional looking for a new opportunity?
Contact us to discuss your career options or browse our open positions. [vc_separator type=”transparent” thickness=”10″][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1/4″][button size=”medium” target=”_self” hover_type=”default” link=”https://sanfordrose.com/newmangroup/career-opportunities/” hover_color=”#a6a6a6″ background_color=”#990000″ text=”Browse Positions”][/vc_column][vc_column width=”1/4″][button size=”medium” target=”_self” hover_type=”default” link=”https://sanfordrose.com/newmangroup/employers/” hover_color=”#a6a6a6″ background_color=”#990000″ text=”I’m Ready To Hire! “][/vc_column][vc_column width=”1/4″][/vc_column][vc_column width=”1/4″][/vc_column][/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column][vc_separator type=”transparent” thickness=”10″][/vc_column][/vc_row]